Description
Pilsen took it all the way to New York, specifically to DUMBO, one of the city’s most iconic photo spots. There, we installed a vending machine with a twist: it only works with a Paraguayan ID.
A simple but powerful way to celebrate what makes every Paraguayan unique, their identity.
This professional campaign titled 'Dispenser of Identity ' was published in Paraguay in May, 2025. It was created for the brand: Pilsen Paraguay, by ad agencies: 23 sports and ONIRIA/TBWA. This OOH Outdoor medium campaign is related to the Alcoholic Drinks industry and contains 6 media assets. It was submitted 18 days ago.
Credits
Agencia : Oniria\TBWA y 23 Sports
Dirección General Creativa : Camilo Guanes
Dirección Creativa : Manuel Rolón
Dirección de Cuentas : Lucía Arevalos
Creatividad : Diego López y Pere Escobar
Dirección de Arte : Nathalie Pera
Project Manager : Joaquín Guanes
Producción : Pauli Jara
Dirección digital: Milner Ayala
y aca estan los instagrams de todo el equipo:
Production Company: @greenloromedia
Producer + Post produccer: @alramirezt
Filmmaker: @ohosnyc @dmejiafilms
Photographer: @sanfer_carlos
Art Director: @palbuerne
Art PA: @cooperhammel
3D card holder: @ilyasmelansky
Vynl: Steven
Vending Machine: Friendlyvending
Post Producction: ohosnyc @dmejiafilms